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Diversity Issues

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Introduction: New York - A Tapestry of the World

Donor Network's Diversity Initiatives

Diversity in New York: Tissue Donation and Transplantation Data
Introduction: New York - A Tapestry of the World

The Greater New York metropolitan area boasts one of the most diverse populations in the world. New Yorkers-from six continents-typify the concept of a United Nations with its growth directly due to the continuous waves of immigrants dating back to those who passed through Ellis Island. New York City alone has a population of about 8 million, and about 40 percent of them are foreign born, representing at least 120 languages.*

Out of a total population of 13 million in the New York metropolitan area (the New York Organ Donor Network's service area), according to the 2000 U.S. Census:

2.6 million (or 20%) are of Black or African-American descent
Hispanics/Latinos constitute 2.7 million (or 21%), of which 241,637 are of Mexican descent, 940,615 Puerto Rican, 56,064 Cuban, and 1.4 million categorized as "Other Hispanics/Latinos."
980,026 (or 8%) are of Asian descent
   
  53,140 (or 0.4%) are American Indians/Alaskan
   
  1.3 (or 10%) million are categorized as "Others."
   
  519,925 (or 4%) are categorized as being of two or more races.
   
* Source: Mayor Michael Bloomberg, during a Dec. 4, 2002 address at the National Electronic Commerce Coordinating Council's sixth annual conference

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Donor Network's Diversity Initiatives
The staff of the New York Organ Donor Network reflects our region's rich multicultural composition. Based on our multi-ethnic environment, training and experiences, we consistently seek to educate our diverse external audiences in New York about organ and tissue donation with sensitivity and respect. For example, we:
Respond to questions about donation that are especially connected to particular racial or ethnic groups
Endeavor to dispel myths and misconceptions that emanate from different multicultural communities and religions.
Supply facts about organ and tissue donation in relation to different racial, ethnic and religious groups.
   
  Infuse and promote the value of diversity and respect in all areas of our services.
   
The Donor Network has introduced, or been involved with, various programs that provide information about organ donation for a number of diverse audiences. These initiatives include:
"Dar Vida: Una Decision Consciente"

"Dar Vida: Una Decisión Consciente" (Give Life: An Informed Decision) is the New York Organ Donor Network's Latino Community Outreach and Education Program.

The Dar Vida Latino Community Outreach and Education Program was initiated to promote awareness and understanding about organ and tissue donation and transplantation among people of Spanish-speaking decent. It is intended to result in an informed decision about the generous gift of donation within the family before the death of a loved one occurs.

Dar Vida aims to reach people of Spanish-speaking descent from Puerto Rico, the Dominican Republic, Cuba, Mexico, Spain, Central and South America, and others living in New York.

The Dar Vida initiative also calls to action Latinos on the organ donor waiting list, organ and tissue transplant recipients, donor families, community leaders, civic groups, professional associations, clergy, celebrities, and others. The goal is to engage partnerships that provide opportunities to deliver messages of hope to encourage dialogue about donation among and within families.

The campaign also promotes transplantation as an option. It emphasizes the importance of compliance with medication regimens, by placing the emphasis on wellness and health and its value to the family.

For more information, contact Miriam Perez at the Donor Network's Communications Department. Phone 212-870-2240, or e-mail them at mperez@nyodn.org

The National launch of the Coalition on Donation's first-ever Hispanic Advertising Campaign

In 2002, in Manhattan, the New York Organ Donor Network hosted the launch of the Coalition on Donation's first-ever national advertising campaign targeting Spanish-speaking Hispanics.
Hispanic Heritage Month

Each October and November, the New York Organ Donor Network reaches out to New Yorkers of Hispanic/Latino heritage with information about organ and tissue donation.
   
   
 

 

Black History Month

Each February, the nation celebrates Black History Month. This is an opportunity to review the role of the black community in the life-saving acts of donation and transplantation.

It is also a good time to encourage enrollment in the New York State Donor Registry. With a sense of caring and pride, African-Americans can make a difference by committing to DONATE LIFE.

One of the ways the New York Organ Donor Network celebrated Black History Month, was with this display that reflected the role of blacks in the advancement of organ and tissue donation and transplantation.
   

Black History Month 2008 – Press Release

Blacks and Donation: The Facts

FACT:
Anyone can be a potential donor regardless of age, race, or medical history.

FACT:
If you are sick or injured and admitted to the hospital, the number one priority is to save your life. Organ and tissue donation can only be considered after you are deceased and after your family has been consulted.

FACT:
All major religions support organ and tissue donation and see it as the final act of love and generosity towards others.

FACT:
An open casket funeral is possible for organ and tissue donors. Through the entire donation process, the body is treated with care, respect and dignity.

FACT:
There is no cost to the donor or their family for organ or tissue donation.

FACT:
When you are on the waiting list for an organ, what really counts is the severity of your illness, time spent waiting, blood type, and other important medical information.

FACT:
Despite rumors to the contrary, African-Americans do receive life-saving transplants. During the period January 1, 1988 through January 11, 2008, there were 5,178 transplants involving black patients in the United States.

     
  National Advertising Campaign
 
 
Donate Life America (formerly, the Coalition on Donation) launched a national campaign to educate African-Americans about organ donation includes television and print advertising, and brochures.
   
  Ethnic Organ Donor Dolls For Kids

The New York Organ Donor Network commissioned the creation of two donor demonstration dolls, displaying their vital organs, as a teaching tool for kids. One of the dolls is Esche, an African-American doll. The other doll, as yet unnamed, has different multicultural facial features.
   
 

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Diversity in New York: Donation and Transplantation Data

Currently, the names of approximately 94,000 people in America are on the organ transplant waiting list. Of these, more than 26,000 or 28 percent are black. In comparison, the national census data indicates that blacks only comprise 13 percent of the population.

In the greater New York metropolitan area (served by the New York Organ Donor Network), nearly 7,000 people are awaiting organ transplants. Of these, more than 2,300 or 33 percent are black.

In addition, thousands more need life saving or life improving tissues such as eyes, bone and skin.

Each day, 17 Americans die because of the critical organ shortage. Every 13 minutes another person is added to the list of people nationwide awaiting life-saving transplants.

Free Materials About Donation in Different Languages

Free brochures about organ and tissue donation, and the New York State Organ and Tissue Donor Registry, are available from the New York Organ Donor Network in English, and in the following languages:
Spanish
Chinese
French-Creole (Kréole)
   
  Russian
   

We also offer a brochure for African-Americans. To obtain materials, contact our Communications Department at 646-291-4444, e-mail us at communications@nyodn.org or click on Request Materials.

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